For Immediate Release
Soumya Ranjan Acharya joins MoMAGIC as VP-Sales and Growth
April 13th 2020, New Delhi NCR: MoMAGIC Technologies, a data
science driven IOT & Mobile Advertising company has hired advertising industry veteran Mr. Soumya
Ranjan Acharya as Vice President, Sales and Growth, to spearhead its business
expansion plans across India and other geographies.
Mr.
Acharya joins Noida-based MoMAGIC with over two decades of experience in the advertising and
media sector. He joins from ZenithOptimedia India, ((A division of Publicis
Groupe) where he was heading media buying nationally and was responsible for
strategic business planning.
He
brings with him a successful track record of managing client and media
relationships, with a focus on driving organizational objectives.
"Over
the years, we have created a strong base to steer MoMAGIC into
aggressive growth trajectories in IOT, mobile
marketing, and data science to create an unmatched
AdTech ecosystem in India & SE Asia. We
are very happy to have Soumya on board as he brings in decades of experience in
Indian agency and media universe to ensure our growth targets are achieved and
exceeded,” Mr. Arun Gupta, Founder and
CEO at MoMAGIC Technologies said.
“In this new role, I am very
excited & delighted to be part of MoMAGIC.The canvas to succeed here
is limitless. It has an awesome track- record and momentum. I look forward to
taking it from here, to the next level,” Mr. Soumya Ranjan Acharya as Vice
President, Sales and Growth at MoMAGIC Technologies said.
Mr. Acharya has joined MoMAGIC,
effective April 8 2020.
IOT and Mobile
marketing is set to grow at a breath-taking pace in India, as low mobile data prices and high speed internet has helped millions of Indians to consume more content on their
phones, and this will continue to growin
the foreseeable future.
About
MoMAGIC
MoMAGIC
Technologies Pvt. Ltd., founded in 2011, is a data science driven Technology
Company having its presence across South East Asia.
Promoted
by MediaTek (Asia’s largest IC design company) and Foxconn (the world’s largest
high-tech manufacturer), MoMAGIC is counted amongst the leading Indian
companies in the digital and mobile marketing space.
MoMAGIC’s
IOT solution for the Enterprise market adds to its ‘business intelligence’ and
‘mobile ad tech’ offerings.
MoMAGIC
TrueWave, the smart IOT platform delivers embedded communication modules
covering universal connectivity technologies from Low Energy Bluetooth to
Narrow Band and SigFox, enabling any device for seamless connectivity to the
Internet. Offers flexibility of engagement at all three verticals (Module,
Application and Analytics) for enterprise IOT market. And the MoMAGIC platform
-TrueReach (DSP&SSP) provides access to brand-safe; premium programmatic
inventory on a global scale & TrueInsight (DMP) brings in deep USER Insight
-Contextual Analytics. Empowers every business to turn (data) insights into business
intelligence (deep USER insights), especially for marketers and digital media
heads to make sense of the mountain of CRM, site and app data and use it for
user engagement with the brand and thereby growth and monetization.
MoMAGIC
has been consistently investing in R&D and business expansion. Setting up
the APAC R&D and Business Operation Centre in Taipei, Taiwan in 2017, was a
significant step in the said direction. MoMAGIC has driven some of the most
outstanding Mobile Advertising campaigns for leading brands launching into
India, e-commerce ventures and worked with leading media houses.
MoMAGIC
ranked #6 in Power Ranking in Appsflyer Performance Index Edition 2020.
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